Marketing News

Captain's Blog

Welcome to the official blog of INFINI Marketing! Read on for insightful posts on industry trends, best practices, and the latest marketing news. Elevate your strategies and empower your brand in the ever-evolving digital landscape.

How Secure is Your Website?

How Secure is Your Website?

Having an unsecure website poses significant risks that extend beyond the fear of hacking and data theft. The potential consequences of lax website security can include service interruptions, ransomware attacks, negative press, reputational harm, and a resulting decline in public trust. With these kinds of threats, the need for built-in website security is more critical than ever. As a Houston marketing agency with years of experience watching these online threats grow, INFINI Marketing

What Should You Do After You Launch Your Website?

What Should You Do After You Launch Your Website?

Launching a website is a milestone, but the mistake many businesses make is thinking it's the finish line. At INFINI Marketing, your trusted Houston marketing agency, we understand that the journey continues post-launch. Our commitment goes beyond the initial setup, as we actively monitor and manage your website, ensuring sustained success and harnessing its full potential in the dynamic world of Houston digital marketing.

How Great Houston Web Design Wins Over New Customers

How Great Houston Web Design Wins Over New Customers

An effective website can make an outstanding initial impression. New customers in need of your products or services often discover you first through your website. Our Houston marketing agency creates well-designed websites to gain the trust and engage your visitors. We incorporate your branding to achieve consistency and share your message, philosophy, and mission. Continue reading to know more about the advantages of a professionally built website.

Why Joomla Builds Faster and More Secure Business Websites

Why Joomla Builds Faster and More Secure Business Websites

In today's digital age of commerce, having a robust online presence is crucial for businesses to thrive. Websites serve as the storefront of the digital world, making it essential for them to be fast, secure, and scalable. Joomla, a powerful content management system, has emerged as a preferred choice by Houston web designers for building business websites due to its unmatched speed, security features, scalability, and enterprise-level solutions.

How Branding Sets Your Website Apart From Competitors

How Branding Sets Your Website Apart From Competitors

In the vast ocean of online competition, your business's website needs to be a beacon that stands out, capturing attention and leaving a lasting impression. At INFINI Marketing, your dedicated Houston marketing agency, we understand that the key to setting your website apart lies in crafting a unique and resonant brand identity. A well-executed brand creates an emotional connection with your visitors, fostering the kind of loyalty and trust that turns them into customers and sets up your

How Google Analytics Can Supercharge Your Website

How Google Analytics Can Supercharge Your Website

Google Analytics is a powerful tool used in businesses to gather valuable insights and web analytics. Our Houston marketing agency utilizes Google Analytics to supercharge your website by helping you make data-driven decisions. Our goal is to optimize your site for better user experiences and to drive more traffic and conversions. Learn more about how Google Analytics can help us expand your business to new heights.

How Your Website Can Generate Leads for Your Business

How Your Website Can Generate Leads for Your Business

In the digital age of commerce, your website is not just a virtual storefront; it's a dynamic Houston marketing tool that can actively contribute to your business's growth. At INFINI Marketing, one of the best Houston marketing agency, we understand the transformative power of a strategically designed website. As we delve into how your Houston website can generate leads for your business, we unravel the layers of our brand-first approach to Houston digital marketing that has propelled numerous

Best Practices When Launching Your Business' Website

Best Practices When Launching Your Business' Website

Launching your website is one of the most important milestones you will have as a business owner. This means that you’ve taken the step to establish a strong online presence and build your digital storefront. To ensure a successful website launch, our Houston marketing agency implements best practices. Our goal is to help you expand your business and impact the world through the powerful tool of digital marketing.

The Importance of Security and Backups for Your Website

The Importance of Security and Backups for Your Website

In the fast-paced world of Houston digital marketing, where INFINI Marketing excels in crafting bespoke strategies, ensuring the security and integrity of your website is paramount. As a Houston-based digital marketing agency, we understand the significance of safeguarding your online assets. Let’s delve into the crucial facets of website security and backups, revealing why they are the unsung heroes of a robust online presence.

The Advantages of Mobile-Ready Web Design for Your Business

The Advantages of Mobile-Ready Web Design for Your Business

In an era where smartphones are an extension of ourselves, having a mobile-ready website isn't just an option—it's a necessity for thriving in the digital landscape. In a world where first impressions are digital, your mobile-ready website is the key to unlocking a world of opportunities. At INFINI Marketing, your dedicated Houston marketing agency, we understand the pivotal role a mobile-ready site plays in enhancing user experiences and driving business success. 

Houston Marketing Tips: Why Your Business's Website Should Use Joomla Over Wordpress

Houston Marketing Tips: Why Your Business's Website Should Use Joomla Over Wordpress

Next to branding, Houston web design and development are the most important aspects of your digital marketing campaign. A well-designed, properly functioning website is integral to the success of your online presence and achieving your business goals. Websites are created and maintained using content management systems (CMS). Two examples of which are Joomla and WordPress. Although both have strengths, here are some benefits of using Joomla over WordPress.

Your Website's Role in Your Houston Digital Marketing Strategy

Your Website's Role in Your Houston Digital Marketing Strategy

Your business’s website is more than a collection of pages; it's the heartbeat of your company's online presence. As your trusted Houston marketing agency, INFINI Marketing recognizes the critical role that your website plays in establishing your brand, shaping your credibility, driving growth, and leaving a lasting impression on your audience. For these reasons, any Houston digital marketing strategy that you formulate for your business should include a website as one of its critical