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Captain's Blog

Welcome to the official blog of INFINI Marketing! Read on for insightful posts on industry trends, best practices, and the latest marketing news. Elevate your strategies and empower your brand in the ever-evolving digital landscape.
Graphic of SEO font in Google colors to illustrate what affects a business's Houston SEO strategy

Use Google Ads Data To Improve Your Houston SEO Strategy

| Marketing News
A Google Ads strategy is a great way to generate more leads and conversions in a shorter time frame. A Houston SEO strategy is also a great way to in…
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Small business owner smiling as her business expands due to Houston SEO strategy

Houston SEO Is Critical To Your Business's Success

| Marketing News
Houston SEO, which stands for Search Engine Optimization, is the practice of driving traffic to your website organically. Organic traffic means “natu…
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Vector graphic of websites showing up on search engine results

Design Your Houston Website For Search Engine Success

| Marketing News
Did you know that, according to BrightEdge, “SEO drives 1000%+ more traffic than organic social media?” or that only “0.78% of Google searchers click…
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Woman browsing Google on smartphone for Houston marketing strategy to boost SEO rank

How To Improve Your Houston SEO Rank

| Marketing News
SEO is one of the key components that must be incorporated into your Houston marketing strategy if you want to expand your business. Contrary to the…
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Vector graphic of someone placing a display ad on the side of Google search results

Incorporating Display Ads In Your Houston Marketing Strategy

| Marketing News
You may have heard about display ads and/or display advertising. In this article, we will talk about what display advertising is, different types of…
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Diagram illustrating what goes into setting marketing kpi's and growing a small business from them

How Your Houston Business Can Set Effective KPI's

| Marketing News
In our previous marketing blog post, we explained what a KPI is and which ones you should measure. However, if you read our article, you will kn…
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Graphic designer from Houston marketing agency planning a new logo design

Can A Houston Business Change Its Logo And Keep Its Brand?

| Marketing News
When it comes to aiming for the perfect logo design, it is completely possible to second guess it after some time has passed. This could be due to th…
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Houston marketing team evaluating clients' KPI's

What Is A KPI And Which Ones Should Your Business Measure?

| Marketing News
KPI stands for Key Performance Indicator, which is a data point that provides insight on your Houston business or an activity your business attempts…
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Passive buyer advertising vs active buyer advertising at a mall

Houston Advertising Basics: Active Buyers And Passive Buyers

| Marketing News
Advertising is a highly valuable component of your Houston business marketing strategy. As a Google Partner marketing agency, we have extensive knowl…
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Houston website design team planning custom web design project

Houston Web Design Mistakes You Might Be Making (Part 1)

| Marketing News
Houston website design is critical in a successful marketing strategy, and web design is not exclusive to a solely digital marketing strategy. When i…
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Graphic of SEO search results and Houston business ranking

How Houston SEO Works And Benefits Your Business

| Marketing News
SEO (or Search Engine Optimization) is often viewed as outdated or unnecessary when social media exists, but the truth is that a good SEO strategy wi…
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Google Ads dashboard view Houston business marketing strategy

Three Advantages Of Google Ads For Your Houston Business

| Marketing News
Google has redefined how entrepreneurs market their businesses. Today, it has become essential to advertise on Google if you want to expand your Hous…
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