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Captain's Blog

Welcome to the official blog of INFINI Marketing! Read on for insightful posts on industry trends, best practices, and the latest marketing news. Elevate your strategies and empower your brand in the ever-evolving digital landscape.
A robust Houston reputation management strategy should be able to properly address both negative and positive reviews.

Reputation Management: Best Practices for Responding to Reviews

| Marketing News
In the digital age of commerce, a business's online reputation is often the first impression customers have. Here at INFINI Marketing, we understand…
Components of SEO that should be on point for the overall strategy to work.

4 Reasons Your SEO Strategy Isn't Effective

| Marketing News
Houston digital marketing is a very competitive space and as such having an optimized SEO strategy is paramount for any business to stand out. Here a…
Houston digital marketing expert prepares online advertisements for their clients.

Deciding Between Google Ads and Facebook Ads in Your Houston Marketing Strategy

| Marketing News
In the ever-evolving realm of Houston Digital Marketing, choosing the right advertising platform can be a pivotal decision for businesses aiming to e…
A graphic of client testimonials for Houston marketing

How Testimonials in Houston Marketing Help Your Brand

| Marketing News
The first step of business expansion is creating a solid foundation from which it can take off. INFINI Marketing helps you build brand awareness thro…
A phone displaying the Google Ads app

Google Ads Versus Houston SEO; Which Is Right for You?

| Marketing News
Google Ads and search engine optimization (SEO) are two effective Houston digital marketing strategies that businesses utilize to improve their onlin…
Houston digital marketing strategist formulates a business’s local SEO strategy.

What is a Local SEO Strategy

| Marketing News
In the bustling world of Houston marketing, standing out locally is a strategic advantage. Local SEO, a potent tool in the digital marketer's arsenal…
Brand First Marketing is a Houston marketing strategy that recognizes that a strong brand is the foundation upon which successful marketing campaigns are built.

Why Brand First Marketing Matters

| Marketing News
Over the past few years, the concept of "Brand First Marketing" has emerged as a guiding principle for businesses seeking to stand out and thrive. As…
Business owner manages multiple aspects of online reputation management through Birdeye.

How Does INFINI x Birdeye for Reputation Management Work?

| Marketing News
In the competitive realm of Houston marketing, maintaining a stellar online reputation is a non-negotiable aspect of business success. Houston reputa…
A Houston marketing agency designer performing Houston web design to implement a client's Houston digital marketing strategy.

What Makes a Great Website?

| Marketing News
These days, your website is often the first encounter potential clients have with your business. As a Houston marketing agency that specializes in bu…
Owner manages her business’s online reputation through one gadget with Birdeye.

What is Reputation Management and Why Is It Essential?

| Marketing News
In the modern era of Houston digital marketing, reputation is everything. Your business's online reputation can be a powerful asset or a significant…
Different logo designs

Yes, You Can Update Your Logo As Your Company Grows

| Marketing News
If your business is expanding, then it’s a good sign because it means you’re hitting your goals. In some cases, your current logo may not be enough t…
Local SEO is a potent tool that Houston digital marketing experts rely on.

How to Improve Your Local SEO

| Marketing News
In the realm of Houston digital marketing, establishing a strong local online presence is imperative for your business to thrive. Local SEO (Search E…
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