Houston Salon & MedSpa

Case Study


The Royal Experience in Med Spa Services

U R Royalty is a Cypress, Texas-based beauty salon and med spa that offers nail services, grooming, body sculpting, botox, dermal fillers, and more. When they were a new business, their team wanted immediate marketing to build brand awareness before their official opening day. To do so, they hired our Houston marketing agency to help craft a branding message, create a beautiful website design, and advertise their med spa-beauty salon on Google.

Services Provided: Branding, Website Design With LIT System, GoogleAds

All About U R Royalty

Branding That Exuded Luxurious Pampering

If any business is to succeed, they have to have a clear brand behind their name. Together with their team, we determined that their central purpose—their WHY—was to give everyone that walked through their doors a royal experience like no other, complete with amazing care and a luxurious environment. We ensured that this messaging was clear throughout every phase of their marketing strategy.

The Perfect Houston Website Design to Match

When U R Royalty was just starting out as a beauty salon, we designed a website to highlight their nail and waxing services. As they expanded their services to include fillers, sculpting, botox, and other med spa services, they entrusted us with this shift. Our Houston design team created a custom website that set them up for Houston SEO success.

U R Royalty opted to upgrade with our proprietary Lead Intelligence Tracking (LIT) System. We used this to identify where their leads were coming from for maximum website performance.

An Optimized Google Ads Strategy to Bring in Med Spa Customers

Once their website was done, we let it “age” so that it could become indexed on search engines like Google. As U R Royalty was nearing its opening day, we designed and implemented a Google Ads strategy for them.

By creating multiple ads with different headlines and copy, our Houston marketing agency was able to determine which ads performed the best. We continuously optimized their Google Ads strategy to ensure they generated leads and converted them in a timely manner.

Setting a New Standard for Med Spa and Beauty Salon Care

U R Royalty stemmed from cherished memories of mother and daughter spa days. Today, they have created a uniquely royal and luscious salon experience that is accessible to all.

The clear brand message and identity they embodied that carried into their long-term marketing strategy successfully set them apart from other med spas. With the help of our Houston marketing agency, we generated significant awareness and excitement around their grand opening.

To INFINI And Beyond

INFINI Marketing is a Houston-based marketing company committed to creating customized marketing strategies for businesses in any industry. Each of our personalized marketing strategies emphasize a brand-first approach to expanding businesses, are continuously optimized, and show undeniable results. Let’s impact the world together, one business at a time! If you’re ready to set your trajectory, please contact us. We would love to join your journey.