Houston IT for Dentists & Doctors

Case Study


Making Doctors Successful

OverBytes is an IT solutions provider for Houston doctors and dentists as well as suppliers of modern audio/visual equipment and security systems. Numerous medical and dental practices have relied on the dependable products and impeccable customer service of OverBytes. As a company with a passion for solving problems for healthcare providers, OverBytes recognizes the value of tapping industry experts. This is why OverBytes reached out to INFINI Marketing for revitalizing its digital marketing efforts.

Services Provided: Logo Design, Branding, Website Design, Local SEO

All About OverBytes

Zeroing in On OverBytes’s Brand

INFINI Marketing, following its brand-focused approach to digital marketing, started the partnership with a branding meeting. In this discussion, INFINI Marketing helped the OverBytes team come up with the precise words that would encapsulate their values and distil it into a coherent brand. OverBytes wanted to highlight their main goal of helping doctors succeed in their practice by resolving their IT issues quickly, securing and maintaining HIPAA, all in a professional one-stop shop.

Designing a Sleek and Modern Logo for OverBytes

Creating a sleek and modern logo for OverBytes involved combining innovative design elements with a minimalist approach, resulting in a visually striking brand symbol. Our team meticulously crafted every detail in close collaboration with the OverBytes team, ensuring their logo reflects their cutting-edge technology and forward-thinking ethos. The final design embodies sophistication, making a powerful statement about the company's identity in the digital landscape.

Stress-Free and Easy to Navigate Website Development

Having a coherent brand will help OverBytes reach out to their target market and attract clients whose values resonate with theirs. However, these efforts will all be in vain if it is not executed properly through competent website design. INFINI Marketing’s web development team created for OverBytes a seamless, user-friendly, and quick-loading website for improved overall user experience. During the design process, our web designers developed a layout that effortlessly adapts to different screen sizes, including tablets.

Increasing OverBytes Exposure With Local SEO

Local SEO lends itself well to INFINI Marketing’s brand-first approach to Houston digital marketing. It ensures that prime potential clients—those who are near OverBytes and are already searching for their products and services—get to see the website and other marketing materials of OverBytes. This is achieved through the following strategies that INFINI Marketing implements:

  • Optimized Google My Business Account
  • Consistent Listings Across Business Directories
  • Local Keyword Research;
  • On-point on-page SEO;
  • SEO Blogging; and
  • Local Link Building

Facilitating Healthcare Through Innovative Solutions

INFINI Marketing admires OverBytes commitment to provide innovative IT solutions for Houston healthcare providers. Combining their passion for problem-solving with our commitment to impacting the world one business at a time, this has been a fruitful and productive collaboration. By taking charge of OverBytes’s digital marketing efforts, we are also helping facilitate the provision of quality healthcare to Houston communities.

To INFINI And Beyond

INFINI Marketing is a Houston-based marketing company committed to creating customized marketing strategies for businesses in any industry. Each of our personalized marketing strategies emphasize a brand-first approach to expanding businesses, are continuously optimized, and show undeniable results. Let’s impact the world together, one business at a time! If you’re ready to set your trajectory, please contact us. We would love to join your journey.