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How New Leaf Services Dominates Houston’s Commercial Landscaping Market With 26 Page-One Rankings and a 5.27x ROAS on Google Ads

New Leaf Services

New Leaf Services is a Houston-based commercial landscaping contractor serving property managers, HOA boards, and commercial property owners across the metro area.
New Leaf Services Logo

Client Overview

New Leaf Services is a Houston-based commercial landscaping contractor serving property managers, HOA boards, and commercial property owners across the metro area. Unlike residential competitors, New Leaf focuses exclusively on commercial accounts — apartments, retail centers, restaurants, banks, cemeteries, assisted living facilities, and multi-family buildings. INFINI built the full marketing stack: website architecture with city and market-specific pages, Google Ads campaigns, local SEO, and a structured content program that now delivers 26 page-one rankings and a 5.27x return on ad spend.
26

Page-one rankings

SEMrush verified
5.27x

Google Ads ROAS

$8,001 revenue tracked
11

Leads per month

Tracked conversions
#6

Commercial landscaping

Houston — 320 vol/mo

What’s Working

26 keywords on page one

dominant organic presence
INFINI’s site architecture delivers page-one rankings for “commercial landscaping Houston,” “commercial lawn care Houston,” and 24 more competitive terms.

5.27x ROAS on Google Ads

$8,001 tracked revenue
$1,519 in monthly spend generating $8,001 in conversion value. Profitable B2B lead generation from day one.

Market-specific pages ranking for niche verticals

/markets/restaurants ranks #3 for “landscaping restaurant.” /markets/cemeteries ranks #7 for “cemetery landscaping.” These pages capture demand no competitor targets.

City pages producing top-5 rankings

Memorial Villages #1, Kingwood #2, Pasadena #5. INFINI’s geo-page architecture converts SEO investment into visible local dominance.

B2B commercial focus = high-value contracts

Each lead represents a potential $5K–$50K+/year property management contract. At $138 CPL, one closed deal pays for months of marketing.

    Services Deployed

    Google Ads

    Search campaign (CID 6656692793)

    Read more

    Website Design

    Nuxt JS, INFINI Scala — city + market + service page architecture

    SEO Content Program

    Monthly publishing — FAQ pages, service guides, market content

    City-Specific Landing Pages

    Memorial, Kingwood, Pasadena, Baytown, Humble, Katy, Clearlake, Atascocita, Manville, Pearland, Fulshear

    Market-Specific Pages

    Restaurants, cemeteries, multi-family, HOAs, retail, assisted living

    Google Tag Manager

    Installation and management

    CallRail

    Call tracking integration

    GA4 Conversion Events

    book_appointment, contact_us

    HOA Landscaping Services Page

    Plus commercial landing page

    Snow & Ice Management Content

    Seasonal expansion

      The Results: 26 Page-One Rankings

      GOOGLE ADS — MONTHLY SNAPSHOT

      $1,519

      Monthly ad spend

      Search campaign
      11

      Leads per month

      Tracked conversions
      $138

      Cost per lead

      Blended CPA
      5.27x

      ROAS

      $8,001 revenue tracked

      ORGANIC RANKINGS — SEMRUSH VERIFIED

      26 keywords on page one
      City pages, market pages, and service terms all producing rankings — bar length shows monthly searches
      commercial landscaping houston
      #6
      commercial lawn care houston
      #8
      houston commercial landscaping
      #7
      houston commercial landscaping services
      #3
      cemetery landscaping
      #7
      houston tx commercial landscaping
      #10
      pasadena commercial landscaping
      #5
      Page-one rankings (SEMrush verified)

      Key finding: three SEO strategies are working simultaneously — city pages (Memorial #1, Kingwood #2, Pasadena #5, Sugar Land #10), market pages (restaurants #3, cemeteries #7, places of worship #7), and service terms (commercial landscaping Houston #6).

      To INFINI And Beyond

      INFINI Marketing is a Houston-based marketing company committed to creating customized marketing strategies for businesses in any industry. Each of our personalized marketing strategies emphasize a brand-first approach to expanding businesses, are continuously optimized, and show undeniable results.

      Let’s impact the world together, one business at a time! If you’re ready to set your trajectory, please contact us. We would love to join your journey.

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