Dental Clinic Websites

Houston Website Design

West Columbia Dental

West Columbia Dental, a trusted practice in rural Texas, has provided exceptional dental care for over 90 years. Offering comprehensive services from cleanings to implants, their dedicated team delivers personalized care to enhance patient smiles and well-being.

Gaining the Right Numbers for Dental Clinic Websites

300%

Increase in Call Volume

15%

Conversion Rates

27%

Ad Share in the Market

Client Overview

West Columbia Dental is a Texas-based practice that has been around for more than 90 years. They are established as a reliable dental clinic with decades-long relationships with their patients.

With the help of our Houston website design team, we set out to drive new patients to their website while making their patients feel comfortable and confident. To achieve their goal, we implemented highly optimized branding and design strategies for dental clinic websites.

The Challenge

Despite its strong reputation, West Columbia Dental needed to:

Attract more new patients in a competitive market
Strengthen its online visibility
Reduce advertising costs while improving lead quality

INFINI's Impact

INFINI Marketing transformed West Columbia Dental’s advertising by managing their digital ad campaigns with precision. Through strategic optimizations, we reduced their cost per lead by over three-fifths, driving more patient inquiries and strengthening their presence in their community.

Services Provided

Real Results, Real Stories

"Their communication is fantastic, the results are there… I’ve been very happy with INFINI… Our marketing budget has grown, and it’s grown because we got the results that we were looking for."
Dr. Jared Huvar, D.D.S

Watch the Video

Effective Houston Website Design for Patients of All Generations

Our Houston marketing team created a sleek, professional, and easy-to-navigate website that appealed to all generations. We used shades of maroon and off-white for a more welcoming feel—patients needed to feel at ease, without any pressure. Since they were in the medical field, we kept typography simple and direct to the point. We optimized their website for all gadgets, from mobile phones to desktop computers.

Instant Website Traffic through Google Ads

For West Columbia Dental, we created multiple ads with different headlines and copy to determine which ads performed the best.

We continuously optimized their Google Ads strategy to ensure they generated leads and converted them in a timely manner. Through Google Ads, we increased their digital presence, leading to concrete results.

Maximizing Patient Acquisition with Cost-Effective Ads

INFINI Marketing’s targeted Google Ads strategy significantly boosted West Columbia Dental’s ability to attract new patients efficiently. By leveraging data-driven optimization and precise audience targeting, we achieved impressive results:

Starting Cost per Lead (Ads)

$177
Ending Cost per Lead (Ads)

$66
Reduction in Cost per Lead

62.71%
Total Leads from Ads

1,860

To INFINI And Beyond

INFINI Marketing is a Houston-based marketing company committed to creating customized marketing strategies for businesses in any industry. Each of our personalized marketing strategies emphasize a brand-first approach to expanding dental clinic websites, are continuously optimized, and show undeniable results.

Let’s impact the world together, one business at a time! If you’re ready to set your trajectory, please contact us. We would love to join your journey.