Today’s European Cars
Services Provided: Branding, Web Design/Migration, GoogleAds
Today’s European Car is a European auto repair shop that has been servicing Houston since 1984. Although they have a plethora of loyal customers who have been with them since the beginning, the new owners wished to take the business to the next level in order to keep making a positive impact on a larger audience. To do this, they sought INFINI Marketing’s help with a new website design consisting of new branding and some migrated content.
Houston Auto Repair Shop Branding
Our first meeting was all about defining their brand and its message, image, and identity. Upon discussing the vision for the business and the underlying passion that has made it so successful during all these years, together we came up with one word that perfectly summarizes what Today’s European Cars stands for: Longevity. Then, we fine-tuned their 3 Unique Value Propositions to ensure they also reflected the longevity this auto repair shop works hard to continuously honor.
Houston Web Design And Migration
Once the client was pleased with the updated branding, we got to work on designing a new homepage and migrating their old website to our enterprise-level platform. With our platform, we can endlessly customize Today’s European Cars’ website design to match their new needs as they grow more and more over time.
Their previous website had plenty of valuable and Houston SEO-friendly content, so we migrated the content over to the new website in order to keep their current SEO rank and to continue educating their older and newer customers.
GoogleAds With Our Houston Google Partner Marketing Agency
With improved Houston web design and unique branding that made their company’s value clear right off the bat, it was time to begin advertising on Google in order to reach a wider audience. We targeted competitive keywords and created different advertisements to help them reach different goals. We also regularly evaluate their performance and adjust their campaigns accordingly.
On The Path To Growth
Today, this long-standing Houston auto repair shop continues to service European cars and, with an elevated and modern marketing strategy, they are meeting new customers who want to remain loyal for life!