Marketing News

Branding and marketing are terms often used interchangeably, but there is a clear difference between the two. However, they also go hand-in-hand. Every business can benefit from both, but branding is arguably the most critical component of any marketing strategy. In this article, our Houston marketing company’s experts will discuss what makes branding so important in your digital marketing strategy.

What is Branding Anyway?

This is one of the top questions we get. Many have a hard time

Visual media has a way of connecting the brand to the consumer. You’ve probably heard the phrase “a picture is worth a thousand words”. Here are 3 reasons why you should consider adding photography into your Houston digital marketing strategy.

Believe it or not, every business needs a website, and stellar Houston web design by the team at our marketing company is the best way to stand out from the competition. Only 20% of small new businesses survive their first year. Within 5 years, 50% of small businesses may fail. It’s no secret that it’s hard to run a business and make it successful, but a conversion-optimized website by INFINI Marketing can generate business on your behalf and grow right alongside your business! In this article

Being memorable after grabbing attention is the ultimate goal of any marketing campaign. As a member of the Houston marketing community, it is no different for INFINI. As a premier Houston marketing company, we understand that there are many diverse consumers to consider in one of the quickest growing metropolitan populations in the United States. A business should be very reticent of the fact that consumer product advertising is the 21st century’s most widely distributed form of mass

If you’ve just started a business, or if you’re going to take it to the next level, congratulations! You have decided to take on a massive feat and you are determined to be successful. One of the greatest ways to make your business succeed–regardless if it’s new or established–is by investing in a Houston digital marketing strategy. In this article, our Houston marketing company will offer some tips that will help you achieve your business goals.

If you’ve read our Houston digital marketing agency’s previous blog post on why you should implement an SEO strategy, then you know that SEO makes a difference in how your target audience perceives you and, with a little patience, helps expand your business tremendously. In this article, we will expand on yet another facet of Houston SEO: link building.

In the competitive landscape that businesses are faced with today, business owners are grappling for ways to stand out above the competition. One of the most effective ways to do this (and generate leads) is by regularly posting to a blog right on your own website. In this article, our Houston marketing company will offer 3 reasons why your Houston web design should include a blog feature.

When you’re ready to take your business to the next level, improving your web design is a great place to start. However, because Houston web design is a big job, we understand why some business owners are a bit hesitant and are unsure whether they actually need a new website. This is where a free website audit may come in handy. In this article, our Houston marketing agency will explain why a website audit will prove to be beneficial for you and your business. 

What Is A Website

If you own a new or established business that is struggling to generate leads and expand accordingly, then you might be in need of a custom digital marketing strategy that is implemented by an expert marketing agency. When it comes to digital marketing, it may get a little confusing to understand what value it offers to different businesses in different industries. In this article, our Houston marketing agency will answer your frequently asked questions all about the world of digital marketing

A local SEO strategy plays a key role in how many leads are driven to your website. The ultimate goal of SEO (Search Engine Optimization) is to get to page one on search engines without having to invest in advertising to get there, but it takes a lot of effort and expertise to achieve this. In this article, our Houston marketing agency will break down 3 common SEO mistakes your Houston business might be making in your digital marketing strategy that are damaging your search rank, and how we do

If you run a Houston business and are looking for ways to quickly expand your business, then Google Ads by our Houston marketing agency may be right for you! In this article, we will discuss how Google Ads can work wonders for quickly generating qualified leads for your business.

Google Ads Shouldn’t Be Your Only Marketing Tactic

Before we discuss how effective a properly executed Google Ads campaign is for your business, it’s important to note that Google Ads shouldn’t be your sole method of

SEO is a critical component of your Houston marketing strategy. The right marketing strategy can make your business all the more visible to your target audience and successfully generate brand new, qualified leads. In this article, our Houston marketing agency will break down what makes for the ultimate Houston SEO strategy.

Start With Fresh Houston Website Design

At our marketing company, we believe that Houston web design is the anchor for the rest of your marketing strategy. When designing